Data Privacy & Security Data Privacy & Security

California privacy compliance standard needed for Internet-connected TVs, ad industry survey says

Internet-connected television and “Over the Top” platforms from the likes of Netflix, Roku and Apple TV are struggling to comply with the California Consumer Privacy Act’s requirement to allow consumers to see and potentially veto the sale of their personal data, a new ad industry survey has found.
About three

To view the latest version of this document and thousands of others like it, sign-in to MLex or register for a free trial.

Mike Swift

Chief Global Digital Risk Correspondent

Mike Swift is an award-winning journalist who has been at the forefront of covering data, privacy and cybersecurity regulatory news for more than a decade. As the Chief Global Digital Risk Correspondent for MLex, in addition to reporting, he coordinates MLex’s worldwide coverage in the practice area. Formerly chief Internet reporter for the San Jose Mercury News and, Mike has covered Google, Facebook, Apple, Microsoft, Twitter and other tech companies and has closely tracked technology and regulatory trends in Silicon Valley. He has wide ranging expertise from the business of professional sports to computer-assisted reporting. A former John S. Knight Fellow at Stanford University, he is a graduate of Colby College.

Discover MLex

Stay on top of global regulatory developments

Latest News