Antitrust Antitrust

Brazil authorities must include qualitative analysis in digital market competition cases, judge says

By Ana Paula Candil and Caio Rinaldi
  • 06 Mar 2020 10:03
  • 06 Mar 2020 10:03
Qualitative analysis can't be ignored by authorities during the review of competition cases involving digital markets, Brazilian Superior Court of Justice Judge Ricardo Villas Bôas Cueva said.
Qualitative analysis uses subjective judgment based on non-quantifiable information, as opposed to quantitative analysis, which focuses on numbers.

Cueva said at an event*

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Ana Paula Candil

Senior Correspondent, Latin America


Ana Paula joined MLex in Brazil in 2014 writing about antitrust investigations and merger reviews. Prior to that, she worked for several trade publications and in TV. She lived in Washington DC, where she worked for Al Jazeera English in 2010. She studied journalism and holds a postgraduate diploma in International Business Management from the George Brown College in Toronto and a Master of Business Administration diploma in government relations from Fundação Getúlio Vargas (FGV).

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