Antitrust Antitrust

South Korea's Coupang target of fresh antitrust probe for allegedly manipulating search algorithms

By Jenny Lee
  • 05 Jul 2021 20:44
  • 05 Jul 2021 20:44
South Korean e-commerce giant Coupang is the target of a fresh probe by the country's antitrust regulator for allegedly directing users to its own products by manipulating search algorithms, MLex has learned.

The Korea Fair Trade Commission, or KFTC, recently launched a dawn raid on the company's headquarters to investigate whether the company had

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